Ann-Christine Klesper
Consulting & Management
COMMUNICATION


ABOUT ME
My name is Ann-Christine Klesper, and I am a communications specialist with over ten years of experience in national and international corporate and brand communications. During this time, I have worked successfully on both the corporate and agency side in Berlin, Hamburg, and Cologne.
Why communication? I assist companies and brands clearly position themselves in dynamic market environments and communicate their messages authentically, relevantly, and sustainably. I approach communication as a strategic tool that enhances brand visibility, builds trust, and drives business growth.
I have supported organizations through transformational processes, strategically positioned C-level executives, managed national and international PR campaigns, and developed communication strategies that deliver measurable impact. In 2021, I led the internal and external communications for the IPO of the internationally operating e-commerce group ABOUT YOU, focusing on CEO positioning and investor relations. Simultaneously, my work concentrated on the data-driven expansion and strategic development of brand and product communications as a powerful channel in performance marketing. Additionally, I bring extensive experience in event communications and project management — from concept through execution. I have been responsible for numerous national and international events, including press conferences, fashion weeks, award shows, TV premieres, and concerts. I manage projects holistically, collaborate closely with key stakeholders, and combine creative excellence with strategic precision.
Since early 2024, I have been intensively exploring how communication can be made smarter, faster, and more impactful through the strategic use of emerging technologies. To me, artificial intelligence is not a future topic but an integral part of modern communications— used as a tool for automation, data-driven decision-making, and more efficient execution.
As a leader, I focus on inspiring and motivating teams, developing individual strengths, and achieving success together. I believe in an open and agile leadership culture — one that empowers people to contribute ideas and co-create innovative solutions. For me, effective leadership is built on trust, clear communication, and a respectful environment that encourages ownership and collaboration.
Brand Communication
ABOUT YOU Own Labels, Endemol Shine Germany TV productions (including Masked Singer, Kitchen Impossible, Wer wird Millionär?), JvM campaigns and creative work (including Edeka, SIXT, BMW)
Fashion PR
ABOUT YOU Co-Creations with Kendall Jenner, Bella Hadid, Katy Perry, Emma Watson, Millie Bobbi Brown, Dennis Schröder, Toni Garrn, Teddy Teclebrhan and FCBM
CEO Communication
Tarek Müller (ABOUT YOU Group), Magnus Kastner (Endemol Shine Germany/ Viacom International Media Networks), Peter Figge (JvM)
Corporate Communication
ABOUT YOU Group (2020-2024), Endemol Shine Germany (2019-2020), Jung von Matt (2016-2018), Viacom International Media Networks (2015-2016)
Financial & IPO Communication
Quarterly and Annual Reports ABOUT YOU Group (2021-2023), ABOUT YOU Group IPO (2021)
ESG Communication
ESG Report ABOUT YOU Group (2021-2023)
Change & Crisis Management
including the ABOUT YOU Group mask affair (2022), the merger of Endemol Shine Germany with the Banijay Germany Group (2020), the restructuring and dissolution of VIMN Northern Europe (2016)
Online Communication & Social Media
Redesign of the corporate website and newsroom
ABOUT YOU Group (2024), corporate website and intranet relaunch Endemol Shine Germany (2020), LinkedIn and Instagram content creation
Event Communication
ABOUT YOU Fashion Week Berlin incl. press conference (2021), ABOUT YOU Fashion Week Milan (2022), ABOUT YOU Awards Milan (2022), ABOUT YOU SMILES Island Croatia (2022), ABOUT YOU IPO press discussions (2021)
Internal Communication & Employer Branding
Internal newsletter ABOUT YOU Group (2020-2024), IPO ABOUT YOU Group (2021), merger of Endemol Shine Germany with Banijay Germany Group (2020), Intranet content creation Endemol Shine Germany (2019)



